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The Complete Copywriting Workshop For Increased Online Sales – Dave Espino

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Copywriting is the art of persuading your customers to buy from you by using the printed word – on a brochure, on a website, in a sales presentation, in an investor's pitch or in a video.

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Unlock your potential with the Unlock your potential with the The Complete Copywriting Workshop For Increased Online Sales – Dave EspinoThe Complete Copywriting Workshop For Increased Online Sales – Dave Espino course for only course for only Original price was: $147.00.Original price was: $147.00.Current price is: $44.00.Current price is: $44.00. at at Giolib.comGiolib.com! Explore our comprehensive library of over 60,000 downloadable digital courses across various ! Explore our comprehensive library of over 60,000 downloadable digital courses across various UncategorizedUncategorized. Get expert-led, self-paced learning at up to 80% savings. Elevate your skills today!. Get expert-led, self-paced learning at up to 80% savings. Elevate your skills today!

The Complete Copywriting Workshop For Increased Online Sales

A top copywriter walks you, step-by-step through creating the ultimate salesletter, video script or ad to sell more.

What Is The Most Critical Element That Can Make Or Break Any Business?What Is The Most Critical Element That Can Make Or Break Any Business?

  • That critical element is SALES.That critical element is SALES.

Without sales, your business is dead in the water.Without sales, your business is dead in the water.

What Is The Most Critical Element That Determines Whether You Make Sales?What Is The Most Critical Element That Determines Whether You Make Sales?

  • That critical element is COPYWRITING.That critical element is COPYWRITING.

What Is Copywriting?What Is Copywriting?

Copywriting is the art of persuading your customers to buy from you by using the printed word – on a brochure, on a website, in a sales presentation, in an investor's pitch or in a video.Copywriting is the art of persuading your customers to buy from you by using the printed word – on a brochure, on a website, in a sales presentation, in an investor's pitch or in a video.

Many business owners invest hundreds of thousands in their business only to drop the ball with the most important part of their business – their copywriting!Many business owners invest hundreds of thousands in their business only to drop the ball with the most important part of their business – their copywriting!

This course is like a "workshop" where we will walk through a step-by-step process to getting your high-quality sales copy written.This course is like a "workshop" where we will walk through a step-by-step process to getting your high-quality sales copy written.

We will cover the 10 critical elements of a salesletter / video script, in order.We will cover the 10 critical elements of a salesletter / video script, in order.

And, as we cover each element you will get:And, as we cover each element you will get:

  1. What the copywriting element is and how to create the best one for your businessWhat the copywriting element is and how to create the best one for your business
  2. Real-world examples of this element (from the instructor's actual websites / clientsReal-world examples of this element (from the instructor's actual websites / clients
  3. An implementation exercise so that you put your newfound knowledge into action!An implementation exercise so that you put your newfound knowledge into action!

When you complete this course, you will have a powerful salesletter. brochure, investor pitch or sales video!When you complete this course, you will have a powerful salesletter. brochure, investor pitch or sales video!

Do not struggle with poor sales copy – take this course now and begin making more sales as soon as possible!Do not struggle with poor sales copy – take this course now and begin making more sales as soon as possible!

Your enrollment today is backed by our 30-day, no-questions-asked, money-back guarantee, so you have no risk and a lot more sales to gain!Your enrollment today is backed by our 30-day, no-questions-asked, money-back guarantee, so you have no risk and a lot more sales to gain!

Enroll today – you'll be glad you did.Enroll today – you'll be glad you did.

Get The Complete Copywriting Workshop For Increased Online Sales – Dave Espino , Only Price $47

Course Curriculum

IntroductionIntroduction

  • Introduction To Copywriting (2:58)Introduction To Copywriting (2:58)
  • Copywriting Is A Necessity For Every Business (4:43)Copywriting Is A Necessity For Every Business (4:43)

Anatomy Of A SalesletterAnatomy Of A Salesletter

  • Anatomy Of A Salesletter (3:28)Anatomy Of A Salesletter (3:28)
  • Anatomy Of A Salesletter – Exercise (2:30)Anatomy Of A Salesletter – Exercise (2:30)
  • The Slippery Slide (3:39)The Slippery Slide (3:39)

Your Voice – How To Set The Tone For Your SalesletterYour Voice – How To Set The Tone For Your Salesletter

  • Your Voice (3:14)Your Voice (3:14)
  • Your Voice – Demo – Examples From Real-World Salesletters (7:00)Your Voice – Demo – Examples From Real-World Salesletters (7:00)
  • Your Voice – Exercise (2:41)Your Voice – Exercise (2:41)

Using Both Emotions And Logic In Your Salesletters Or Video ScriptsUsing Both Emotions And Logic In Your Salesletters Or Video Scripts

  • Use Emotions And Logic (7:01)Use Emotions And Logic (7:01)
  • Use Emotions And Logic – Examples From Real-World Salesletters (6:15)Use Emotions And Logic – Examples From Real-World Salesletters (6:15)
  • Use Emotions And Logic – Exercise (3:10)Use Emotions And Logic – Exercise (3:10)

The Importance Of The Headline In CopywritingThe Importance Of The Headline In Copywriting

  • The Headline (4:01)The Headline (4:01)
  • The Headline – Examples From Real-World Salesletters (11:33)The Headline – Examples From Real-World Salesletters (11:33)
  • The Headline – Exercise (2:45)The Headline – Exercise (2:45)

The Proper Use Of The Sub-Headline As A Secondary HeadlineThe Proper Use Of The Sub-Headline As A Secondary Headline

  • The Sub-Headline (2:40)The Sub-Headline (2:40)
  • The Sub-Headline – Examples From Real-World Salesletters (7:12)The Sub-Headline – Examples From Real-World Salesletters (7:12)
  • The Subheadline – Exercise (2:44)The Subheadline – Exercise (2:44)

How To Craft A Value PropositionHow To Craft A Value Proposition

  • The Unique Selling Proposition (2:34)The Unique Selling Proposition (2:34)
  • The Unique Selling Proposition – Examples From Real-World Salesletters (6:30)The Unique Selling Proposition – Examples From Real-World Salesletters (6:30)
  • The Unique Selling Proposition – Exercise (2:41)The Unique Selling Proposition – Exercise (2:41)

Crafting A Proper Introduction To Your SalesletterCrafting A Proper Introduction To Your Salesletter

  • The Introduction (2:04)The Introduction (2:04)
  • The Introduction – Examples From Real-World Salesletters (5:33)The Introduction – Examples From Real-World Salesletters (5:33)
  • The Introduction – Exercise (2:51)The Introduction – Exercise (2:51)

Sub-Headlines – Sprinkle These Throughout To Re-Engage Your Readers & ViewersSub-Headlines – Sprinkle These Throughout To Re-Engage Your Readers & Viewers

  • The Sub-Headlines (2:37)The Sub-Headlines (2:37)
  • The Sub-Headlines – Examples From Real-World Salesletters (5:40)The Sub-Headlines – Examples From Real-World Salesletters (5:40)
  • The Sub-Headlines – Exercise (2:44)The Sub-Headlines – Exercise (2:44)

Creating A Climactic ConclusionCreating A Climactic Conclusion

  • The Conclusion (2:37)The Conclusion (2:37)
  • The Conclusion – Examples From Real-World Salesletters (5:23)The Conclusion – Examples From Real-World Salesletters (5:23)
  • The Conclusion – Exercise (2:52)The Conclusion – Exercise (2:52)

The Call To Action – How To Compel The SaleThe Call To Action – How To Compel The Sale

  • The Call To Action (CTA) (6:58)The Call To Action (CTA) (6:58)
  • The Call To Action – Examples From Real-World Salesletters (5:16)The Call To Action – Examples From Real-World Salesletters (5:16)
  • The Call To Action – Exercise (3:36)The Call To Action – Exercise (3:36)

Additional Marketing Elements That Help Make The SaleAdditional Marketing Elements That Help Make The Sale

  • Marketing Elements That Sell (5:49)Marketing Elements That Sell (5:49)
  • Marketing Elements That Sell – Examples From Real-World Salesletters (5:31)Marketing Elements That Sell – Examples From Real-World Salesletters (5:31)
  • Marketing Elements That Sell – Exercise (4:28)Marketing Elements That Sell – Exercise (4:28)

Conclusion – This Section Concludes The CourseConclusion – This Section Concludes The Course

  • Conclusion (2:25)Conclusion (2:25)

Supplementary Materials – BonusesSupplementary Materials – Bonuses

  • Course Presentation In PDF Format (For Download)Course Presentation In PDF Format (For Download)

Get The Complete Copywriting Workshop For Increased Online Sales – Dave Espino , Only Price $47


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