Textbook Curriculum

Don’t F%*K it Up!Don’t F%*K it Up!
Introduction Introduction

Purpose of this bookPurpose of this book

Chapter 1 – Messing with SuccessChapter 1 – Messing with Success

#1: “Don’t f**k it up!”#1: “Don’t f**k it up!”

#2 I know more about this company than anyone ever will!#2 I know more about this company than anyone ever will!

#3 I could have told you that would happen#3 I could have told you that would happen

#4 Next time run these things past me#4 Next time run these things past me

AssignmentAssignment

Chapter 2 – Seeking Higher GroundChapter 2 – Seeking Higher Ground

We’ll never find someone who can do this as well as meWe’ll never find someone who can do this as well as me

It’s better if I do this myselfIt’s better if I do this myself

Next time I’ll let someone else handle itNext time I’ll let someone else handle it

I think you might want to reconsider what you are about to doI think you might want to reconsider what you are about to do

Chapter 2 AssignmentChapter 2 Assignment

Chapter 3 – They’re Expecting MeChapter 3 – They’re Expecting Me

That customer and I have a long-standing relationshipThat customer and I have a long-standing relationship

I’ll just take this customer’s callI’ll just take this customer’s call

I don’t have time to record all this stuff in our system.I don’t have time to record all this stuff in our system.

In the grand scheme of things this won’t make any differenceIn the grand scheme of things this won’t make any difference

Chapter 3 AssignmentChapter 3 Assignment

Chapter 4 – Just Ask WhyChapter 4 – Just Ask Why

I’m OK hiring someone as long as they don’t slow me downI’m OK hiring someone as long as they don’t slow me down

That’s how we do it hereThat’s how we do it here

I’m not sure you understand how different this company isI’m not sure you understand how different this company is

That would mean giving up a key advantageThat would mean giving up a key advantage

Chapter 4 AssignmentChapter 4 Assignment

Chapter 5 – The Emperor has No ClothesChapter 5 – The Emperor has No Clothes

I will never consider removing one of our founding team membersI will never consider removing one of our founding team members

People are always candid with mePeople are always candid with me

Our team is so close they can read each other’s mindsOur team is so close they can read each other’s minds

Losing him would be a monumental loss of institutional knowledgeLosing him would be a monumental loss of institutional knowledge

Chapter 5 AssignmentChapter 5 Assignment

Chapter 6 – One is the Loneliest NumberChapter 6 – One is the Loneliest Number

Asking for help will make me appear weakAsking for help will make me appear weak

I often make better decisons when I keep my own counselI often make better decisons when I keep my own counsel

The board will think I’m in over my head if I let on how much I don’t knowThe board will think I’m in over my head if I let on how much I don’t know

If I have to solicit all those opinions, it will slow us downIf I have to solicit all those opinions, it will slow us down

Chapter 6 AssignmentChapter 6 Assignment

Chapter 7 – Without YouChapter 7 – Without You

The company requires my personal attention in order to scaleThe company requires my personal attention in order to scale

I don’t have time for anything else other than this businessI don’t have time for anything else other than this business

I check in a few times every day when I am awayI check in a few times every day when I am away

This company can’t run without meThis company can’t run without me

Chapter 7 AssignmentChapter 7 Assignment

Chapter 8 – Passing the TorchChapter 8 – Passing the Torch

Passing the torch – hockey version!Passing the torch – hockey version!

Don’t worry, I’ll stay out of the wayDon’t worry, I’ll stay out of the way

You can’t just ignore all the institutional memory and expertise I haveYou can’t just ignore all the institutional memory and expertise I have

I started this company; I should still have some authorityI started this company; I should still have some authority

I don’t like what they’ve done with the companyI don’t like what they’ve done with the company

Chapter 8 AssignmentChapter 8 Assignment

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