Phil Ebiner – Content Marketing

Description

Unlock your potential with the Unlock your potential with the Phil Ebiner - Content MarketingPhil Ebiner - Content Marketing course for only course for only $$49.0049.00 Original price was: $49.00.Original price was: $49.00.$$17.1017.10Current price is: $17.10.Current price is: $17.10. at at Giolib.comGiolib.com! Explore our comprehensive library of over 60,000 downloadable digital courses across various ! Explore our comprehensive library of over 60,000 downloadable digital courses across various Business & SalesBusiness & Sales. Get expert-led, self-paced learning at up to 80% savings. Elevate your skills today!. Get expert-led, self-paced learning at up to 80% savings. Elevate your skills today!

Phil Ebiner – Content Marketing

Content Marketing Content Marketing

The Ultimate Beginner’s Guide The Ultimate Beginner’s Guide

Welcome to the only class you need to learn how to use content marketing to grow your business and brand.Welcome to the only class you need to learn how to use content marketing to grow your business and brand.

From coming up with great content ideas to creating marketing funnels that actually turn strangers into customers, this course covers it all.From coming up with great content ideas to creating marketing funnels that actually turn strangers into customers, this course covers it all.

After taking this course, you’ll know the exact steps to creating, publishing, and promoting content to achieve any of your goals. Here are just a few examples of what you can do with content marketing:After taking this course, you’ll know the exact steps to creating, publishing, and promoting content to achieve any of your goals. Here are just a few examples of what you can do with content marketing:

• Get more followersGet more followers
• Increase website trafficIncrease website traffic
• Grow an email listGrow an email list
• Make more salesMake more sales
• and so much more!and so much more!

This course is based off the instructor’s own experience using content marketing to grow his own 7-figure business. What you learn will be actionable, realistic, and easy to start on any budget for any type of businessThis course is based off the instructor’s own experience using content marketing to grow his own 7-figure business. What you learn will be actionable, realistic, and easy to start on any budget for any type of business

What will you learn?What will you learn?

• Content Marketing Basics: Content Marketing Basics: Learn why content marketing is important for any modern business, the best formats and platforms to use, and how it all fits in to a digital marketing funnel.Learn why content marketing is important for any modern business, the best formats and platforms to use, and how it all fits in to a digital marketing funnel.
• Branding Your Business: Branding Your Business: Truly understand what your business goals and and how content marketing can help you achieve them.Truly understand what your business goals and and how content marketing can help you achieve them.
• Target Audience: Target Audience: Create customer personas based off of demographics to improve how you create content that helps your ideal customer.Create customer personas based off of demographics to improve how you create content that helps your ideal customer.
• Content Ideation: Content Ideation: Come up with amazing content ideas and develop a system so you never run out of content your audience loves.Come up with amazing content ideas and develop a system so you never run out of content your audience loves.
• Content Marketing Formats: Content Marketing Formats: Understand the different types of content and which ones are best for your business.Understand the different types of content and which ones are best for your business.
• Creating Your Content: Creating Your Content: Learn best practices for writing great articles and making great visual, audio and video content.Learn best practices for writing great articles and making great visual, audio and video content.
• Publishing Your Content: Publishing Your Content: Know the best platforms for different kinds of content, and tips for easily repurposing content across multiple platforms.Know the best platforms for different kinds of content, and tips for easily repurposing content across multiple platforms.
• Promoting Your Content: Promoting Your Content: Get more views and engagement with social media, email marketing and other forms of traditional marketing.Get more views and engagement with social media, email marketing and other forms of traditional marketing.
• Marketing Funnels: Marketing Funnels: Build digital marketing funnels that turn potential customers into returning ones with your content.Build digital marketing funnels that turn potential customers into returning ones with your content.
• Measuring Your Results: Measuring Your Results: Learn how to use analytics on websites, YouTube and social media to improve your content creation and better achieve your goals.Learn how to use analytics on websites, YouTube and social media to improve your content creation and better achieve your goals.

This course covers it all, and if you put into practice all of the techniques taught in the course, you should have a professional marketing system that helps your business grow. You can also use these skills to get a job in the booming digital marketing space.This course covers it all, and if you put into practice all of the techniques taught in the course, you should have a professional marketing system that helps your business grow. You can also use these skills to get a job in the booming digital marketing space.

Our Happiness GuaranteeOur Happiness Guarantee

If you aren’t happy with the course, we have a 30-day 100% money-back guarantee. If you’re not satisfied, you can get a full refund.If you aren’t happy with the course, we have a 30-day 100% money-back guarantee. If you’re not satisfied, you can get a full refund.

What are you waiting for?What are you waiting for?

Start using modern content marketing methods today!Start using modern content marketing methods today!

See you in class!See you in class!

Your Instructor Your Instructor

Phil EbinerPhil Ebiner

My passion is inspiring people through online courses.My passion is inspiring people through online courses. Since 2012, over 2,000,000 students have taken my online courses – and I’m so grateful to every single one of you. Since 2012, over 2,000,000 students have taken my online courses – and I’m so grateful to every single one of you.

I graduated with a Bachelor’s Degree in Film and Television Production from Loyola Marymount University, Los Angeles. Over the past 10 years, I’ve shot and edited thousands of videos that have played everywhere from the movie screen and television to film festivals and YouTube.I graduated with a Bachelor’s Degree in Film and Television Production from Loyola Marymount University, Los Angeles. Over the past 10 years, I’ve shot and edited thousands of videos that have played everywhere from the movie screen and television to film festivals and YouTube.

Course Curriculum

Content MarketingContent Marketing
Introduction Introduction

Welcome (3:07)Welcome (3:07)

DOWNLOAD: The Ultimate Guide to Content MarketingDOWNLOAD: The Ultimate Guide to Content Marketing

Content Marketing BasicsContent Marketing Basics

What and Why (4:09)What and Why (4:09)

DOWNLOAD: Top 10 Content Marketing IdeasDOWNLOAD: Top 10 Content Marketing Ideas

Content Formats and platforms (2:48)Content Formats and platforms (2:48)

What is a marketing funnel (6:36)What is a marketing funnel (6:36)

Define Your Brand & PurposeDefine Your Brand & Purpose

DOWNLOAD: Branding WorksheetDOWNLOAD: Branding Worksheet

Intro and Define your goal (2:40)Intro and Define your goal (2:40)

Position your brand (4:45)Position your brand (4:45)

Business Personality (4:01)Business Personality (4:01)

Unique selling proposition (2:29)Unique selling proposition (2:29)

Define Your Target AudienceDefine Your Target Audience

Define your target audience (5:49)Define your target audience (5:49)

What are their pain points? (6:11)What are their pain points? (6:11)

Where is your audience? (4:58)Where is your audience? (4:58)

Customer personas (5:45)Customer personas (5:45)

Come Up with Great Content IdeasCome Up with Great Content Ideas

Create an Ideation system (6:14)Create an Ideation system (6:14)

Case Study – idea brainstorm (12:00)Case Study – idea brainstorm (12:00)

Case Study – Research (13:39)Case Study – Research (13:39)

Asking your audience (5:46)Asking your audience (5:46)

Content Marketing FormatsContent Marketing Formats

Format intro and formats (3:02)Format intro and formats (3:02)

Writing Case Study (12:43)Writing Case Study (12:43)

Video Case Study (9:13)Video Case Study (9:13)

Visual & Photo Case Study (10:43)Visual & Photo Case Study (10:43)

Audio Content Case Study (5:32)Audio Content Case Study (5:32)

Social Media Case Study (6:24)Social Media Case Study (6:24)

Repurposing Content (4:59)Repurposing Content (4:59)

Create Amazing ContentCreate Amazing Content

Welcome to this section (3:52)Welcome to this section (3:52)

Write great content (11:40)Write great content (11:40)

Create great videos (11:46)Create great videos (11:46)

Create great visual content (3:27)Create great visual content (3:27)

Create great audio content (5:34)Create great audio content (5:34)

Create better social media content (10:32)Create better social media content (10:32)

Publish Your ContentPublish Your Content

DOWNLOAD: Social Media ChecklistDOWNLOAD: Social Media Checklist

Create a marketing plan (12:30)Create a marketing plan (12:30)

DOWNLOAD: Sample Content Marketing CalendarDOWNLOAD: Sample Content Marketing Calendar

Publishing articles (4:17)Publishing articles (4:17)

Publishing video content (4:22)Publishing video content (4:22)

Publishing audio content (4:35)Publishing audio content (4:35)

Publishing visual content (2:02)Publishing visual content (2:02)

Content Marketing FunnelsContent Marketing Funnels

Welcome to this section (2:32)Welcome to this section (2:32)

Email marketing funnel (7:08)Email marketing funnel (7:08)

Article marketing funnel (5:24)Article marketing funnel (5:24)

Video marketing funnel (7:58)Video marketing funnel (7:58)

Social media marketing funnel (4:35)Social media marketing funnel (4:35)

Promote Your ContentPromote Your Content

Welcome to the section (0:40)Welcome to the section (0:40)

DOWNLOAD: Sample Content Marketing Promotion ScheduleDOWNLOAD: Sample Content Marketing Promotion Schedule

Boosting with social media (6:05)Boosting with social media (6:05)

Email marketing tips (6:57)Email marketing tips (6:57)

Word of mouth marketing (2:43)Word of mouth marketing (2:43)

Merchandise (2:32)Merchandise (2:32)

Collaborations (3:17)Collaborations (3:17)

Paid advertising (3:04)Paid advertising (3:04)

Measuring Your Content Marketing ResultsMeasuring Your Content Marketing Results

Measuring results basics (11:46)Measuring results basics (11:46)

Website analytics (21:25)Website analytics (21:25)

Video analytics (10:14)Video analytics (10:14)

Social media analytics (4:46)Social media analytics (4:46)

ConclusionConclusion

Thank You (1:26)Thank You (1:26)

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Future-proof your knowledge with the Future-proof your knowledge with the Phil Ebiner - Content MarketingPhil Ebiner - Content Marketing course at course at GiOlibGiOlib! Enjoy lifetime access to high-quality digital content, crafted to advance your career and personal development.! Enjoy lifetime access to high-quality digital content, crafted to advance your career and personal development.

• Lifetime Access:Lifetime Access: Permanent access to all purchased courses. Permanent access to all purchased courses.
• Smart Savings:Smart Savings: Benefit from prices up to 80% off original course costs. Benefit from prices up to 80% off original course costs.
• Safe Transactions:Safe Transactions: Process your payments securely. Process your payments securely.
• Practical Insights:Practical Insights: Gain actionable skills relevant to today's demands. Gain actionable skills relevant to today's demands.
• Instant Availability:Instant Availability: Begin your course immediately after payment. Begin your course immediately after payment.
• Flexible Learning:Flexible Learning: Access content effortlessly on any device. Access content effortlessly on any device.

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