Blair Enns – Pricing Creativity – A Guide To Profit Beyond Billable Hours

Description

Unlock your potential with the Unlock your potential with the Blair Enns – Pricing Creativity – A Guide To Profit Beyond Billable HoursBlair Enns – Pricing Creativity – A Guide To Profit Beyond Billable Hours course for only course for only $$320.00320.00 Original price was: $320.00.Original price was: $320.00.$$57.6057.60Current price is: $57.60.Current price is: $57.60. at at Giolib.comGiolib.com! Explore our comprehensive library of over 60,000 downloadable digital courses across various ! Explore our comprehensive library of over 60,000 downloadable digital courses across various Business & SalesBusiness & Sales. Get expert-led, self-paced learning at up to 80% savings. Elevate your skills today!. Get expert-led, self-paced learning at up to 80% savings. Elevate your skills today!

DOWNLOAD INSTANTLY
PLEASE CHECK ALL CONTENTS OF THE COURSE BELOW!

Blair Enns – Pricing Creativity – A Guide To Profit Beyond Billable Hours

---

PRICE FOR THE VALUE YOU CREATE.PRICE FOR THE VALUE YOU CREATE.

READ. APPLY. WIN.READ. APPLY. WIN.

Your clients will pay more for the expertise you offer.Your clients will pay more for the expertise you offer.

How much more?How much more?

You may charge 50% more before you’ve finished this guide. You may double or triple your margin within a year.You may charge 50% more before you’ve finished this guide. You may double or triple your margin within a year.

When we stop pricing our time and our inputs and start charging for the value we create for our clients, everybody wins.When we stop pricing our time and our inputs and start charging for the value we create for our clients, everybody wins.

Read this book, embrace the mindset, live by the 5 Rules (and master the sixth), and refer to the 20+ tips for specific scenarios and let me know what your bottom line looks like in the months ahead.Read this book, embrace the mindset, live by the 5 Rules (and master the sixth), and refer to the 20+ tips for specific scenarios and let me know what your bottom line looks like in the months ahead.

WHAT’S INSIDE:

TABLE OF CONTENTSTABLE OF CONTENTS

1 PRINCIPLES

Understand TheseUnderstand These

• Introduction: Introduction: What Price for a Logo?What Price for a Logo?
• PricePrice Like a  Like a MarketerMarketer
• Inputs, Outputs, or Value: Inputs, Outputs, or Value: What Are You Selling?What Are You Selling?
• The Many Ways in Which YouThe Many Ways in Which You Deliver Value Deliver Value

2 RULES

Live by TheseLive by These

• Price the ClientPrice the Client, Not the Job, Not the Job
• AnchorAnchor High High
• Say a PriceSay a Price Before You Show a Price Before You Show a Price
• Master the Master the Value ConversationValue Conversation
• Offer Offer OptionsOptions
• Limit Unpaid ProposalsLimit Unpaid Proposals to One Page to One Page

3 TIPS

Use These in Specific SituationsUse These in Specific Situations

• Constructing Constructing Your ProposalsYour Proposals

• Crafting High-Priced OptionsCrafting High-Priced Options
• Framing Low-Priced OptionsFraming Low-Priced Options
• Make the Margin in the MiddleMake the Margin in the Middle

• PricingPricing Models Models

• Do Retainers RightDo Retainers Right
• Lease Instead of SellLease Instead of Sell
• Sprints, Points, Tips, Pay What You Like, and More Alternative Pricing ModelsSprints, Points, Tips, Pay What You Like, and More Alternative Pricing Models

• NegotiatingNegotiating

• Sell Risk ReductionSell Risk Reduction
• Nudge, Nudge; Wink, WinkNudge, Nudge; Wink, Wink
• Never Discount (But When You Do, Do it Right)Never Discount (But When You Do, Do it Right)
• Alternatives to Cutting PriceAlternatives to Cutting Price
• Remove Pricing From the Front LinesRemove Pricing From the Front Lines
• Negotiate Like a ProNegotiate Like a Pro

• The The Next LevelNext Level

• Begin to Untether From TimeBegin to Untether From Time
• The Last Obstacle is YouThe Last Obstacle is You

BONUS CONTENT

4 TOOLS

Use These to Build & Price Your ProposalsUse These to Build & Price Your Proposals

(Action Pack Plus and Action Pack packages only)(Action Pack Plus and Action Pack packages only)

TEMPLATES, CHECKLISTS AND GUIDELINES YOU’LL REFER TO AS YOU NAVIGATE EACH SALE.

• The 4 ConversationsThe 4 Conversations of the Sale of the Sale
• Value ConversionValue Conversion Template Template
• Proposal GuidelinesProposal Guidelines Checklist Checklist
• 3 and 4-column 3 and 4-column pricing proposal templatespricing proposal templates
• Pricing Creativity Rules Pricing Creativity Rules Checklist (your pre-presentation go-to)Checklist (your pre-presentation go-to)
• Pricing Post-MortemPricing Post-Mortem Template (a pricing/profit track record) Template (a pricing/profit track record)

5 TRAINING VIDEOS

Share these with your team and get everyone on board quicklyShare these with your team and get everyone on board quickly

(Action Pack Plus package only)(Action Pack Plus package only)

The PrinciplesThe Principles

Charging more — and in some cases, Charging more — and in some cases, a lota lot  moremore money — follows from better understanding  money — follows from better understanding valuevalue and  and fairnessfairness. We’ll dig into this and 3 other Key Principles and forever change your thinking about this core pricing concept in just 42-minutes.. We’ll dig into this and 3 other Key Principles and forever change your thinking about this core pricing concept in just 42-minutes.

The RulesThe Rules

Let’s get straight on the 6 things you MUST do when pricing every engagement. Learn to live by these hard and fast rules. Implement five of these immediately and start making more money. Master the sixth and enter a whole new level of profitability.Let’s get straight on the 6 things you MUST do when pricing every engagement. Learn to live by these hard and fast rules. Implement five of these immediately and start making more money. Master the sixth and enter a whole new level of profitability.

Negotiate Like a ProNegotiate Like a Pro

Make sure all the tools are in your belt before you close your next deal. Confidence comes from understanding your options and when to offer what — including when to walk away. We’ll share the tips, skills, and mindset that allows you to regain control in the selling process.Make sure all the tools are in your belt before you close your next deal. Confidence comes from understanding your options and when to offer what — including when to walk away. We’ll share the tips, skills, and mindset that allows you to regain control in the selling process.

How to Construct ProposalsHow to Construct Proposals

Crafting your pricing options at each level — what to leave in, what to leave out and where you make your margin.Crafting your pricing options at each level — what to leave in, what to leave out and where you make your margin.

Compensation ModelsCompensation Models

Expand your compensation options. From predictable revenue models done right, to applying purchasing options long favored by other industries, to the power of guarantees.Expand your compensation options. From predictable revenue models done right, to applying purchasing options long favored by other industries, to the power of guarantees.

PICK YOUR PACKAGE

ACTION PACK PLUS

Get the lay-flat, 3-ring binder desk version that allows you to take action and keep records of your pricing proposals for quick reference in addition to an always-with-you eBook. You also get 5 Training Videos Get the lay-flat, 3-ring binder desk version that allows you to take action and keep records of your pricing proposals for quick reference in addition to an always-with-you eBook. You also get 5 Training Videos plusplus the Tools section, which is only available in the hardcover version including: the Tools section, which is only available in the hardcover version including:

• Templates, checklists and guidelines you’ll refer to as you navigate each saleTemplates, checklists and guidelines you’ll refer to as you navigate each sale

1. The 4 Conversations of the SaleThe 4 Conversations of the Sale
2. Value Conversation TemplateValue Conversation Template
3. Proposal Guidelines ChecklistProposal Guidelines Checklist
4. 3 and 4-column pricing proposal templates3 and 4-column pricing proposal templates
5. Pricing Creativity Rules Checklist (your pre-presentation go-to)Pricing Creativity Rules Checklist (your pre-presentation go-to)
6. Pricing Post-Mortem Template (a pricing/profit track record)Pricing Post-Mortem Template (a pricing/profit track record)

• 5 Videos by the author and Win Without Pitching founder and CEO, Blair Enns5 Videos by the author and Win Without Pitching founder and CEO, Blair Enns

1. The PrinciplesThe Principles
2. The RulesThe Rules
3. How to Construct Your ProposalsHow to Construct Your Proposals
4. Compensation ModelsCompensation Models
5. Negotiate Like a ProNegotiate Like a Pro

• Always-with-you eBookAlways-with-you eBook

ACTION PACK

Get the lay-flat, 3-ring binder desk version that allows you to take action and keep records of your pricing proposals for quick reference along with your always-with-you eBook. Get the Tools section only available in the hardcover version:Get the lay-flat, 3-ring binder desk version that allows you to take action and keep records of your pricing proposals for quick reference along with your always-with-you eBook. Get the Tools section only available in the hardcover version:

• Lay-flat, 3-ring binder desk versionLay-flat, 3-ring binder desk version
• Tools section with templates and guidelines for crafting your pricing optionsTools section with templates and guidelines for crafting your pricing options
• Always-with-you eBookAlways-with-you eBook
• 5 Training Videos5 Training Videos

EBOOK ONLY

Get the mindset, the rules to live by and the tips for the scenarios you’ll encounter and start charging what you’re worth.Get the mindset, the rules to live by and the tips for the scenarios you’ll encounter and start charging what you’re worth.

• eBookeBook
• Lay-flat, 3-ring binder desk versionLay-flat, 3-ring binder desk version
• Tools section with templates and guidelines for crafting your pricing optionsTools section with templates and guidelines for crafting your pricing options
• 5 Training Videos5 Training Videos

Business online courseBusiness online course

Information about business:Information about business:

Business is the activity of making one’s living or making money by producing or buying and selling products (such as goods and services).Business is the activity of making one’s living or making money by producing or buying and selling products (such as goods and services).
[need quotation to verify] Simply put, it is “any activity or enterprise entered into for profit. [need quotation to verify] Simply put, it is “any activity or enterprise entered into for profit.
It does not mean it is a company, a corporation, partnership, or have any such formal organization, but it can range from a street peddler to General Motors.” It does not mean it is a company, a corporation, partnership, or have any such formal organization, but it can range from a street peddler to General Motors.”

Having a business name does not separate the business entity from the owner, which means that the owner of the business is responsible and liable for debts incurred by the business.Having a business name does not separate the business entity from the owner, which means that the owner of the business is responsible and liable for debts incurred by the business.
If the business acquires debts, the creditors can go after the owner’s personal possessions. If the business acquires debts, the creditors can go after the owner’s personal possessions.
A business structure does not allow for corporate tax rates. The proprietor is personally taxed on all income from the business. A business structure does not allow for corporate tax rates. The proprietor is personally taxed on all income from the business.

Future-proof your knowledge with the Future-proof your knowledge with the Blair Enns – Pricing Creativity – A Guide To Profit Beyond Billable HoursBlair Enns – Pricing Creativity – A Guide To Profit Beyond Billable Hours course at course at GiOlibGiOlib! Enjoy lifetime access to high-quality digital content, crafted to advance your career and personal development.! Enjoy lifetime access to high-quality digital content, crafted to advance your career and personal development.

• Lifetime Access:Lifetime Access: Permanent access to all purchased courses. Permanent access to all purchased courses.
• Smart Savings:Smart Savings: Benefit from prices up to 80% off original course costs. Benefit from prices up to 80% off original course costs.
• Safe Transactions:Safe Transactions: Process your payments securely. Process your payments securely.
• Practical Insights:Practical Insights: Gain actionable skills relevant to today's demands. Gain actionable skills relevant to today's demands.
• Instant Availability:Instant Availability: Begin your course immediately after payment. Begin your course immediately after payment.
• Flexible Learning:Flexible Learning: Access content effortlessly on any device. Access content effortlessly on any device.

Start expanding your horizons with Start expanding your horizons with GiOlibGiOlib!!