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Mike Cerrone – Expired Listing “Ugly Yellow Postcard” Marketing Kit
Turn expireds into a consistent monthly cashflow
Quick Glance at the Expired Listing “Ugly Yellow Postcard” Marketing Kit
The biggest problem with expired listings is … lots of agents pursue them.
You have to STAND OUT and get noticed.
Nothing works better than “ugly yellow postcards” at making the phone ring with motivated sellers who are ready to relist their home with you.
These postcards are NOT complicated. In fact, they are simple and to the point.
High gloss, “professional” looking, compicated postcards get thrown in the garabage fast. People are so bombarded with professional advertising that they’ve learned to “block it out” and ignore most marketing.
You need to BREAK THROUGH with something that is bold, different, and clear.
The ugly yellow postcards only have ONE goal … get the seller to call you … before they call your competition.
In order to achieve that goal, the postcard has to “get in the head” of the expired and speak their language. When your words MATCH the thoughts in the sellers’ brain, they are attracted to you like a magnet. They instantly like you, want to talk to you, and pick up the phone and call you.
When sellers call you, expired listings become fun and easy.
Then you’re able to turn the flow of expired listings entering the market … into a flow of consistent income to you.
In order to make this work, you need a SYSTEM designed to keep your message in front of the expired sellers … with very little effort on your part.
Just minutes per week to keep the system going … and you’ll receive a consistent stream of expireds relisting with you.
These postcards are UGLY … really ugly!!! But they work incredibly well at getting expired listings to call … and relist with you.
What’s inside the kit?
It is a SYSTEM for turning expired listings into consistent monthly income. It includes:
- 5 training videos (total 2.5 hours)
- 5 training session audio mp3s (listen on the go)
- 24 postcard templates (6 layouts in 4 different sizes)
- Templates open in PowerPoint, Keynote, or Google Sheets
- Scripts for phone, voice mail, door (optional)
- Action Plan Checklist (schedule)
- Success Tracking Sheet
- Seller Info Sheet (questions to ask seller)
Learn how to relist expired listings quickly and efficiently. Join today and start talking to expireds within the week.
Course curriculum
1 Introduction
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Welcome to the Expired Listing Marketing Kit
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Mobile Device Users – How To Navigate This Course
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Course Disclosure
2 Training VIDEOS
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Video 1 of 5
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Video 2 of 5
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Video 3 of 5
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Video 4 of 5
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Video 5 of 5
3 Training AUDIOS (downloadable MP3)
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Audio 1 of 5
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Audio 2 of 5
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Audio 3 of 5
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Audio 4 of 5
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Audio 5 of 5
4 Training SLIDES (downloadable PDF)
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Slides From Video Training
5 Postcard SAMPLES (view layouts PDF)
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Postcard 1
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Postcard 2
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Postcard 3
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Postcard 4
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Postcard 5
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Postcard Over 90 Days
6 Posztcard TEMPLATES (downloadable PPTX)
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Standard Size 5.5 x 4.25
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Standard Size 5.5 x 4.25 Four Per 11 x 8.5 Page
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Jumbo Size 9 x 6
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Jumbo Size 11 x 6
7 SCRIPTS
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Phone Script – Voice Mail Script – Door Script
8 HANDOUTS
- Forms
Proof Content

Delivery Method
– After your purchase, you’ll see a View your orders link which goes to the Downloads page. Here, you can download all the files associated with your order.
– Downloads are available once your payment is confirmed, we’ll also send you a download notification email separate from any transaction notification emails you receive from esygb.com.
– Since it is a digital copy, our suggestion is to download and save it to your hard drive. In case the link is broken for any reason, please contact us and we will resend the new download link.
– If you cannot find the download link, please don’t worry about that. We will update and notify you as soon as possible at 8:00 AM – 8:00 PM (UTC+8).
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Mike Cerrone – Expired Listing “Ugly Yellow Postcard” Marketing Kit
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